Saturday, 9 October 2010

Development of Ideas

The project has changed a lot over the last for weeks. Looking over the blog so far we can see that our ideas have been adapted over the last few weeks. This has created a timeline blog, which means that our blog shows the development and adaption of our project over time.

Looking at the first storyboards that we created we can see that our initial ideas for the music video was to be more of a chase sequence. It showed a man being chased from one location to the final destination. It has changed with the idea that instead of the character being chased we are going to have him develop the idea that he is confused of where he has to go and is given signs through the music video to end up at the final sequence of the church location. This creates more of an on edge storyline as it creates the effect that the character is looking for an answer which will be at the end of his journey.  

Also we can see that the locations have changed a lot. We first decided to start the location shooting in a hospital with the main character waking up. This has then developed with different ideas coming forward. One of the ideas was instead of the main character waking up in hospital we would have him waking up in the middle of an empty field. We choose this idea as the location would be easier to film at and also it creates more isolation and importance to why he ended up there. We are still un sure on how we will start the thriller and we will try to develop our ideas more over the next few weeks.

Week 1

Our first week consisted of mainly looking at our AS blog and comparing it to what we will be doing and also we discussed what went wrong and what went right. After our first blog post we looked at bringing forth ideas towards what song we were going to choose. The first main change that our coursework has under gone is the change in idea of the genre of our music video. When me and brad first decided what song we was going to choose we had mixed opinions. Brad came up with doing song choices such as ‘Sgt Pepper’s Lonely Hearts Club Band’ by The Beatles and ‘Comfortably Numb’ by Pink Floyd. We decided that these songs were too slow paced and wouldn’t be suitable when creating a successful music video that fits the markers mark scheme. I came up with ideas that maybe faced paced lyrical songs such as ‘Fast Car’ by Example would solve the problem of making the video fit into the markers mark scheme. This is because songs that have more lyrics would make it easier to get footage because of the fact we can connect more visual meanings with the words in the song. From what we have now we can see that our ideas have changed a lot seeing as we have chosen ‘Who was in my room last night?’ by the Butthole Surfers. This is different but still combines the idea of the song having a faced paced beat and the use of different and relevant lyrics.

Also in the first we created a blog which gave information on the codes ad conventions of a music video. This contained background research on what you would normally find in a music video such as mise en scene, sound, editing, narrative structure and cinematography. This post gave both me and Brad the basic knowledge of how we will create the music video to fit into the standard set mood that a normal music video consists of.

After this post we then moved on to look at how our chosen genre (Rock) would influence our music video. This was not a set blog post to do but Brad suggested that he would do it as extra work because it will help understand in more depth what our music video should contain. It also gives a bit of information on the song we have chosen and what codes and conventions their music videos contain of.



Week 2

In the second week of our project we decided that we would put our knowledge to the test of music videos and do two textual analyses’ of well-known music videos that we found on YouTube. The first textual analysis that Brad done was a song called ‘By the way’ by the Red Hot Chilli Peppers. Brad looked at the different aspects of the music video and analysed it using he’s knowledge of the song itself. While he was doing he’s blog I decided that I would analysis a song called ‘Down’ by Blink 182. I decided to choose this music video because it contained the same sort of aspect that we wanted to include in our video. Also it connects to the song that Brad chose. Both of these songs contain a chase sequence. Analysing these music videos helped us give a set idea to base our music video around.

The second piece of work we done in the second week was the ‘Intended Institution analysis’. This blog post consisted of us giving ideas towards what music institution would promote our music video and what way they would go about it, e.g. Roadrunner records would advertise our music video for free on YouTube.

Week 3

At the start of the third week we decided to move onto the Brief/Synopsis. This blog contained information on what our music video will contain and what types of locations and shots that would be involved.  For example ‘The chorus is purely instrumental so at this point we will show the band playing to establish their rock and roll life style. Using a series of shots in a dark room with stage lighting will help us achieve a professional approach to our music video. This will happen through all of the choruses’.

As you can see so far we have made good progress on the course and have adapted our ideas. If we continue to adapt our ideas then we surely be successful when it comes to filming and editing the final product.

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